Once on the fringes of the internet, OnlyFans has bulldozed its way into the mainstream, becoming a multi-billion dollar industry. For a select group of creators, it's more than a side hustle; it's a goldmine. While many users earn a modest income, a handful of high-profile names are pulling in figures that rival Hollywood's elite.
The platform's model, which allows creators to keep 80% of their earnings, has proven irresistible. By offering exclusive content and a direct line to their fanbase, these stars have mastered the art of digital enterprise. In 2025, the names dominating the platform are a mix of viral sensations, music icons, and former adult entertainers who have successfully rebranded themselves as powerful entrepreneurs.
From Viral Fame to Fortune
The journey to the top of OnlyFans isn't always conventional. For some, it began with a viral moment that they cleverly monetised into a lasting career.
Bhad Bhabie: Danielle Bregoli, widely known from the "cash me outside" meme, has transformed her internet fame into a staggering income. Charging around £19 a month, she reportedly earned over £800,000 in her first six hours on the platform. Today, she pulls in an estimated £1.2 million monthly.
Mia Khalifa: After a brief but famous stint in the adult film industry, Mia Khalifa has built a massive following on social media. She has successfully leveraged this to become a top earner on OnlyFans, where she blends lifestyle content with her signature wit, earning an estimated £5.1 million each month.
Mainstream Stars Rewrite the Rules
It's not just internet celebrities cashing in. A-list musicians and actors have also joined the platform, using it to connect with fans on a more personal level while generating substantial revenue.
Iggy Azalea: The Australian rapper turned to OnlyFans to regain control of her career and image. By offering high-end, polished content and pay-per-view exclusives, Azalea reportedly made £7.4 million in a single month, proving that a strong personal brand is key.
Cardi B: The Grammy-winning artist took an unconventional approach. With a low subscription fee of just over £4 a month and infrequent posts, she created a sense of exclusivity. This "less is more" strategy has been incredibly effective, netting her an estimated £7.5 million monthly by giving fans behind-the-scenes access.
Bella Thorne: The former Disney actress made headlines by earning £800,000 in her first 24 hours on the site. She has since curated her page to feature "artistic" content, including lingerie photoshoots and poetry. Her reinvention has paid off, with an estimated monthly income of £8.8 million.
Leading the pack is model and entrepreneur Blac Chyna, who stands as the platform's highest earner with a reported monthly income of over £16 million. Her success underscores the immense financial potential of the platform for those with an established following.
These creators demonstrate that success on OnlyFans isn't confined to a single formula. Whether through high-end production, personal connection, or strategic scarcity, they have reshaped what it means to be a celebrity in the digital age, proving that the power of a loyal fanbase can be more lucrative than any record deal or movie contract.
Picture source: Gemini AI